Chances are good that you may not have heard of Drumup online. Social media management, social media tools and social media platforms are necessary for any blogger or website owner and it brings me great pleasure to give you some insight into this new tool. After being contacted by one of the owners of this platform, giving it a trial run and and checking out what this social management system had to offer, I wanted to share my experience with you and give you an overview of it.
After logging into the website, the first thing that you are going to do is build your content feed. On the first page as seen here:
You are going to see a welcome page that gives you the opportunity to add topics, keyphrases and other keywords that you want to track that is in the content you're targeting. In my own case as a blogger, I tracked blogging type keywords. It's pretty straightforward. Just start typing your keywords in and it will start to autofill suggestions for you. I'd recommend starting out with 5 to 10 keywords to track for your content. Once you're done typing in your keywords, click on the [build my content feed] button.
As seen in this image you will also see that you're given some do's and don'ts for your completing this keyword exercise as well that I thought was a helpful section in this area. The first screen is where you'll see (as seen below) keyword tips and then clicking on the keyword guide will give you the what to do and what not to do tips as mentioned in the first line of this notation on the keyword exercise.
Once you've clicked on the content feed button, you're greeted with another screen that asks you to fill out additional details:
- Country - targets content from your country
- Time Zone - making sure that when you schedule your posts that you're in the right time zone
- Email - needed so that Drumup can send you information regarding your account
Of these areas, the only one that is mandatory is the email prompt. Once you've completed this, just click done and Drumup will start to fetch your content in connection to the keywords you selected. You'll be greeted with this image once you're done.
You'll then be greeted with a content feed. In my opinion, this format of receiving a feed where you filter through stories to see what you'd like to share on your social accounts is similar to Triberr. Nevertheless, the format is proven online and it works in the way of getting relevant content out to your readers.
With that said, here's an example of what you'll see when you find a story to share in your social accounts. In my case, I signed up with my Twitter account and in this image you'll see that I'm scheduling a story in my Drumup feed to share with my Twitter followers.
In the image you'll see some different options at your disposal such as:
- Publishing time - you can choose from two options (automatic or custom). If you choose custom, another box will appear allowing you choose the date and time that you'd like your content to be shared on the social accounts you've set up on your Drumup account
- Hashtag recommendations - Drumup will automatically fill in some hashtags for you but you can also remove them, leave them and add your own that you feel would align well with the content that you're scheduling
- Repeat post - in this section you can select the number of days that you'd like to see the post shared with your social accounts and how many times you want to the repeat to occur
- Save to content library - allows you to save your selected content to your library (can be found in the subsection in the content tab)
- Upload image - allows you to add visuals to your content that is shared
- Social accounts selection - select which social accounts you want your content to appear in
Once you've shared your content, you will see a notification show up in your content queue with a number indicating how many posts are still waiting to be shared. If you want to share even faster, use the 1 click option.. very useful if you don't need to preview the content and just want to schedule it right away.
You've heard me mention that you can send content from your feed to social accounts. In Drumup there are currently only 3 social accounts options (possibly a bummer for some of you with tons of accounts) that you can share content with. Personally, I'd like to see them add more to stay competitive (even though I realize theyare connected to the top 3 most used social platforms) with other similar platforms but for now their offering is limited to the following:
As seen here in this image, you will see all 3 social accounts depicted.
I do not know what the limits are on how many accounts from each platform can be added though and did not test this thoroughly. Nevertheless, I can tell you that if you have a personal Linkedin account and a business Linkedin account, you can only add one one of the two. That may or may not be an issue, but I would personally like to be able to add both so hopefully that is something that the creators of Drumup can look into. As for Facebook, since I do not currently subscribe to that platform as most of you know how I feel about Facebook if you've been following my posts for any time at all, that is a platform that I cannot speak to in regards to this overview. If you're curious about why I don't subscribe to having my own Facebook page, here's just one of many reasons as seen in this video. Additionally, I can tell you that for each social account platform that you add, you'll add keywords for that platform and it's connected accounts to connect relevant content for your feed.
With that said, lets go over the 4 main tabs that you have at your disposal in Drumup as seen in this image.
You'll see the following tabs:
Under the content tab you will see your content feed. In the feed there are 3 subcategories that include: recommended, feeds, library.
In the recommended section, this is based off of your keywords. Use the keyword guide section that I mentioned before because it will help you more clearly laser target the content that shows up here. If you find that the content isn't that targeted then refine your keywords using the help section.
In the feeds section, if you have other feeds that you have found that you like content from, then add those feeds here and their content will show up in your content feed and you decide which posts will get scheduled. Additionally, you can set it to automatically share posts from your own blog too. I use Meetedgar for this purpose, but comparatively speaking, Drumup seems fairly comparable to that platform, but each platform has their own unique qualities, however, I do like the simplicity of the Drumup platform in comparison, hence the review and providing another option to my readership for scheduling posts and sharing content.
We've now reached the create tab as seen below:
You will notice that you can compose a message that can be posted to the social accounts that you create. It will show you a post count and we all know that Twitter is 140 characters so in this box if you're posting to Twitter keep in mind to keep your message within those constraints, but if you're posting to Linkedin you know that the post is not limited to 140 characters and the same should be kept in mind if you use this section to post to Facebook.
In the settings area, this will show you information on your keywords, the number of curated posts per day which is used for the 1 click scheduler, your country, time zone, negative keywords which is nothing more than keywords that you don't want to see in your suggested stories (the content feed).. In lamen's terms.. this is how you filter your content feed even more. Additionally, you can specify whether you want to get top stories of the day by email and how often you get them (e.g. daily, 2x's per week or weekly.. you can even unsubscribe in this area too).
The last sections to address are:
- Upgrade / pricing schedule
While you get a limited trial run with Drumup which is currently a generous 14 days, once you decide to make the jump to upgrading to a paid account, their pricing schedule is as follows:
As you can see the Pro plan is priced at $49 per month which is likely to be sufficient for most and there are options for those that require a bit more out of Drumup priced between $99 and $199 per month.
On the subject of referrals, Drumup does provide a unique referral link which I have used in this post. If you choose to participate in the referral process you will have to click on the "refer & get $10" link and then click on the "know more" link. This will take you to your referral dashboard where you can track any activity related to your referrals. This is where you will locate your unique tracking link, but this area is still somewhat confusing to me since it would seem that there's a referral area and a "separate section" for affiliates. Personally, I'd like to see this be one area instead of two, but those are just my thoughts on it.
If you'd like to become an affiliate, just click on the link at the bottom of the page and tell them how you will promote their product and Drumup will respond back to you with an approval or disapproval of your request in 48 hours to be able to participate in their affiliate program.
As for support, there are 3 areas here: contact us, FAQ and the keyword guide page I mentioned earlier. The contact us page is pretty standard. Just fill in the details and they will get back to shortly as they state on their page. I'd like them to specify a time frame: whether that be 24 hours, 48 hours or 72 so that anyone utilizing this page to communicate has some idea as to how long they will have to wait for a reply.
On the FAQ page, there are a number of areas they address so hopefully if you run into a problem, you find the solution on this page.
The last area of the support page is the keyword help guide which I have referenced several times in the post. I would highly recommend checking out this area as it will help you in better targeting what you're going to see in your content recommendation feed.
Drumup appears to be a solid social media management platform (can also be found in an app version on the Google play store and Apple App Store) to connect your readers with relevant content for your social accounts and it gets my thumbs up hence the recommendation and overview that I have made here in this post. Try it out and after 14 days if you're not satisfied, you've lost nothing at all. So far from what I have seen in my activity on Drumup, I've already gotten some referral activity from my followers liking / reposting what I'm sharing through this platform which from my perspective is certainly a good sign that Drumup is on the right track with their product.
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